Retail organizations looking to increase sales revenue and market share need to comprehend complex customer behavior and buying patterns across touchpoints, relationship between products and their visibility inside stores and various other digital selling platforms and channels.
Increasing sales across locations, products needs actionable insights and data-led predictions on buying patterns. Our models help retailers understand the right association/mix for strategic decisions.
Identification of the right point-of-sale or store to drive increased footfalls, run personalized promotions, boost sales and maximize profits.
Creation of customer segment based on their buying behaviors so as to improve ROI by precisely hyper-targeting the market.
Prediction of sales of products at right time and place to the right customer and driving campaigns to increase cross-sell and upsell possibilities.
Strategic placement of a product SKU next to the associated popular selling product SKUs to improve visibility and sales through products ‘bundling’.
In today’s times of evolving consumer preferences, surge in channels that offer similar choices...
With the increase in competitive landscape and choices available for customers, retailers...
Retailers continuously strive to balance demand-supply constraints and operate profitably...